Lead with innovation-driven trade marketing products.

Transform your retail, on- or off-trade brand experience by integrating never yet seen combinations of materials and features with specific brand elements. Incorporate the element of surprise and leave potential customers in awe after brand contact.

A memorable brand experience, when done right, leads to increased product trials, returning customers and authentic word-of-mouth promotion. So whether your brand needs more attention in a high-street store, at a busy bar or a crowded airport - using product innovation can break through the clutter so that you reach your desired customers.

Any production process has unavoidable impacts on the environment because of the resources, materials and energy used. One key component in creating a sustainable design process for your new product is designing for less waste, less energy consumption, and better quality.

Naturally, these options shouldn't compromise the brand experience. That’s why at Dekkers we follow Sustainable Design principles when innovating. Choosing sustainable design options in your next trade marketing plan means working with products and processes that are better for the planet, people, and your brand’s reputation. In contrast to the outdated belief, sustainable choices can fit most budgets better than you might imagine.